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Careers - Corporate


ABOUT NATUROPATHICA

Naturopathica is a manufacturer of prestige, naturally focused skin care and herbal remedy products that use clean, non-toxic ingredients to provide holistic wellness solutions. Naturopathica distributes direct to consumers via two flagship spa locations, Naturopathica.com and Amazon, as well as retail and spa partners.

Barbara Close founded Naturopathica® with a simple mission: to educate about the benefits of holistic health and its connection to beauty. Inspired by our background in herbalism, we believe in the healing power of plants and pair natural ingredients with clean actives to deliver true and lasting results.

Two decades later, we continue to draw from our founder's knowledge as an herbalist, esthetician and aromatherapist to develop premium skin care, body care and herbal remedies. Naturopathica is an Equal Opportunity Employer.

Product Marketing Manager

We are seeking a Product Marketing Manager to drive product innovation and oversee the development of our skin care, body care and herbal remedy collections. This role will work closely with the marketing team on the innovation of quality products that meet the brand strategy and the successful launch of new products. We are a wellness company that is looking for passionate candidates that are motivated to build our brand’s national presence within a fast-growing industry. Each individual is empowered to own his/her area of the business. We are growing quickly and want individuals who can grow with us.

Responsibilities:
  • Lead innovation of new product concepts and product reformulations for retail and professional-only
  • Provide direction for the development of quality products that meet the Brand strategy and fill in need-gaps or new business opportunities
  • Project manage and trouble-shoot issues from concept, initiation, development, evaluation and launch in timely fashion
  • Be a team player with Marketing, Supply Chain, R&D, Education & PR aiding in each step of the development process.
  • Responsible for conducting market research, product pricing, forecasting and SKU management
  • Lead product claims, safety and clinical testing
  • Lead competitor research as well as stay informed on relevant trends in products, ingredients, formulas and packaging
  • Work with purchasing to optimize primary and secondary packaging development (functionality, design, copy and regulatory compliance)
  • Create product communications (features, benefits, key ingredients, positioning and claims) and be able to transform scientific concepts into consumer-friendly language
  • Develop product launch plan and budget
  • Work with members of the marketing team to initiate and implement promotional programs and activities to support launches/campaigns and drive overall brand success
  • Work with PR, Education and Sales to develop and execute communication programs to support the launch and campaigns
  • Create samples, testers, materials, and forecasts, or each new product
  • Product management and maintenance; ensure information is kept up to date and consistent across all channels
  • Monitor and analyze all launches, product penetration and promotional results and recommend points of improvement.
  • Partner with marketing team to strategically manage product sell-through
Experience and Requirements:
  • 5+ years of product marketing experience
  • Bachelor’s degree in business or marketing
  • Highly creative individual with excellent project management skills
  • Very strong written and oral communication skills
  • Excellent organizational and analytical skills
  • Ability to multi-task and work agilely
  • Demonstrated success in a leadership position
  • Proficiency in Microsoft Applications: Microsoft Word, Excel and PowerPoint.
  • Self-motivated, results oriented and delivers on deadlines
  • A personal interest in wellness
TO APPLY:
Please submit your CV or resume & cover letter to HR@naturopathica.com.
Subject line should read: Product Marketing Manager
Resumes without cover letters will not be considered.
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Ecommerce Manager

Naturopathica is looking for a manager to own the day to day operations of ecommerce and retention marketing. This includes setup and execution of digital content, merchandising, promotions and email campaigns.

We are a wellness company that is looking for passionate candidates that are motivated by the power to build the digital presence of a strong brand within a fast-growing industry.  

Responsibilities:
  • Lead day to day management of email program, including setup, scheduling and reporting of broadcast and triggered campaigns such as welcome series and post purchase
  • Update digital content and product info across Naturopathica.com and Amazon based on marketing calendar
  • Setup and test promotions like Gift with Purchase, Buy One Get One, and Friends & Family
  • Manage day to day Amazon operations including product page content updates, placing orders, and managing inventory
  • Distribute reports and analyze customer data in order to identify key business opportunities and drive action
  • Manage ad campaigns across platforms like Google Adwords, Facebook & Instagram, and Criteo Display Re-Targeting
  • Support additional aspects of the Naturopathica ecommerce marketing strategy, including digital marketing campaigns, direct sales support, etc.
Experience and Requirements:
  • Bachelor’s degree in Business, Marketing or related field
  • 3-5 years experience with at least 1 year in digital marketing or ecommerce within beauty, retail or fashion
  • Experience with Google Analytics
  • Experience with Amazon Seller Central a plus
  • Experience with Adobe Photoshop a plus
  • Experience making site content and product updates to an ecommerce platform (e.g. Shopify, Demandware, Magento, etc.)
  • Ability to take data, identify key areas of opportunity and communicate learnings effectively to Director of Ecommerce and the marketing team
  • A personal interest in wellness
TO APPLY:
Please submit your CV or resume & cover letter to careers@naturopathica.com.
Subject line: Ecommerce Manager
Resumes without cover letters will not be considered.

Naturopathica is an Equal Opportunity Employer.

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